Stick the kettle on, pull up a chair and relax for a minute.
It's important to stop and think alongside doing the doing. If anything here sparks joy, please like or share it, or let us know. If you hoped to find something specific, let us know and we'll write it just for you.
It's far from an easy decision whether you should dip a toe in the carefree waters of TikTok. The early adopters in your industry are already there. The rest of the field may decide to dive in, provided the plug isn't pulled first.